In 1954, the L'Oréal Professionnel Colour Trophy held its first ever event at the Assembly Rooms in London, with just over 300 spectators and under 20 stylists. Even from the start, the L'Oréal Professionnel Colour Trophy was a sensation. Within 5 years, it was moved to the renowned Royal Albert Hall, and considered the largest competition of its kind in the world.