Colour Trophy Award

The 2012 BriefThe Challenge: Entrants must create an exquisite colour and style on a female model that complements an editorially inspired Autumn/Winter 2012/13 total look


What is L’Oréal Professionnel looking for?The colour: The model’s hair colour needs to be technically well executed and modern and the hair must be in good condition. Wild or alternative colouring techniques will not be successful.
The cut or style and finish: The cut or style and finish must be technically well executed with a flawless finish.
The clothes styling and make-up:  Clothes styling must demonstrate an understanding of key catwalk trends for Autumn / Winter 2012/13. The make-up be must be applied with a professional and flawless finish that complements the overall look. Your total look should reflect a high fashion, editorial magazine shoot.
The model: The model does not need to be professional however; they must be able to present your look in a professional manner both photographically.

Your Photographic Entry
  • The Challenge: Entrants must create an exquisite colour and style on a female model that complements an editorially inspired Autumn/Winter 2012/13 total look
  • Entrants must only use L’Oréal Professionnel colour and styling products on their models
  • Entrants must either send to L’Oréal Professionnel a colour 10”x8” photos of their female model fulfilling the brief above or upload their entry photo (min size 3MB or 300dpi) onto www.lorealcolourtrophy.com . These may be a head or full-length shot but no more than a year old. 
  • Entrants must clearly mark on the back of their photo that they are entering the L’Oréal Professionnel Colour Trophy category and attach the photo to the correct entry form enclosed in the 2012 L’Oréal Professionnel Colour Trophy entry pack and send to L’Oréal Professionnel Colour Trophy, 2nd Floor, 255 Hammersmith Road, London W6 8AZ or they must fill in the online form correctly and attach the minimum required size photo when uploading their 2012 entry.
  • Only 1 team per salon can enter a Colour Trophy category (i.e. a salon cannot have 2 competing teams in the same Colour Trophy category) but a salon can enter a 2nd (or 3rd) team into another Colour Trophy category.  A team may enter more than 1 Colour Trophy category as long as it is not the L’Oreal Men’s Image Award and L’Oréal Colour Trophy because they are run simultaneously on the same dates
  • All prizes are awarded to the salon rather than individuals within a team and if any members of the winning team leave their salon they forfeit their prize experiences.  The hair colourist and hair stylist  must get the consent of the salon owner(s) to enter into this competition
  • The team entering the L’Oréal Professionnel Colour Trophy should consist of no more than four people including the model and all members of the team must be UK residents and be 16 years or over on closing date of entry, 24th February 2012.  Apart from the model (who may change between the photographic stage and the Regional Final stage only) the other team members must remain the same throughout the competition (from photographic entry stage through to the Regional Final stage and/or the Grand Final, as applicable).
  • The model, clothes, make-up and hairstyle must remain the same at both Regional and Grand Final stages
  • Entries can be received or uploaded from Wednesday 4th January 2012.  All entries must reach L’Oréal Professionnel by Friday 24th February 2012.  Late Entries will not be permitted.
Entry to the L’Oréal Professionnel Colour Trophy is free

Regional Finals:

35 teams will be selected to attend each Regional Final in this category. Four finalists will then be selected to represent the region at the Grand Final.

Grand Final:

Monday 28th May 2012 – L’Oréal International Academy, Hammersmith and Grosvenor House, London. The model, clothes, make-up and hairstyle must remain the same at both Regional and Grand Final stages.

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